Rootwell Consulting Group
At Rootwell Consulting Group (formerly Gaidge 360 Consulting), we help orthodontic practices grow with clarity and confidence by transforming data into meaningful strategies through experience, insight, and partnership. Our team of trusted orthodontic consultants blends data-driven insight with real-world experience to help practices turn information into meaningful action. We partner closely with
07/07/2026
๐ฎ๐ฌ๐ฎ๐ฒ ๐ ๐ถ๐ฑ-๐ฌ๐ฒ๐ฎ๐ฟ ๐๐ต๐ฒ๐ฐ๐ธ-๐๐ป: ๐ ๐ฒ๐๐ฟ๐ถ๐ฐ๐ ๐ง๐ต๐ฎ๐ ๐ ๐ฎ๐๐๐ฒ๐ฟ
Not all appointments are productive appointments.
Your ๐๐บ๐ฒ๐ฟ๐ด๐ฒ๐ป๐ฐ๐ ๐ฉ๐ถ๐๐ถ๐ ๐ฅ๐ฎ๐๐ฒ is a valuable indicator of your practice's clinical efficiency. It measures the percentage of completed appointments that are unscheduled emergency visits.
If that number is higher than expected, it may be signaling opportunities to strengthen clinical protocols, improve patient education, refine bonding techniques, or invest in additional team training.
๐ ๐ต๐ฒ๐ฎ๐น๐๐ต๐ ๐ฏ๐ฒ๐ป๐ฐ๐ต๐บ๐ฎ๐ฟ๐ธ ๐ถ๐ ๐น๐ฒ๐๐ ๐๐ต๐ฎ๐ป ๐ฑ% of total completed appointments.
Every emergency visit impacts your schedule, reduces clinical capacity, and takes time away from planned patient care. The goal isn't simply to manage emergencies. It's to build systems that prevent them.
If you're not sure where your practice stands, we'd love to help.
This month, we're offering a complimentary 45-minute Practice Strategy Session to review how your year is progressing, identify your greatest opportunities for improvement, and provide actionable next steps to help your practice finish the year strong.
๐๐ฒ๐'๐ ๐ณ๐ถ๐ป๐ถ๐๐ต ๐ฎ๐ฌ๐ฎ๐ฒ ๐๐ถ๐๐ต ๐ถ๐ป๐๐ฒ๐ป๐๐ถ๐ผ๐ป & ๐๐๐ฒ๐ฝ ๐ถ๐ป๐๐ผ ๐ฎ๐ฌ๐ฎ๐ณ ๐๐ถ๐๐ต ๐บ๐ผ๐บ๐ฒ๐ป๐๐๐บ.
Reserve your complimentary session here:
https://rootwellconsulting.com/midyear-review/
07/05/2026
๐ฎ๐ฌ๐ฎ๐ฒ ๐ ๐ถ๐ฑ-๐ฌ๐ฒ๐ฎ๐ฟ ๐๐ต๐ฒ๐ฐ๐ธ-๐๐ป: ๐ ๐ฒ๐๐ฟ๐ถ๐ฐ๐ ๐ง๐ต๐ฎ๐ ๐ ๐ฎ๐๐๐ฒ๐ฟ
Every phone call is an opportunity.
Your ๐๐ฎ๐น๐น-๐๐ผ-๐๐
๐ฎ๐บ ๐๐ผ๐ป๐๐ฒ๐ฟ๐๐ถ๐ผ๐ป ๐ฅ๐ฎ๐๐ฒ is an often overlooked metric for orthodontic practice growth. It measures how effectively your practice converts new patient calls into scheduled consultations.
If that number is lower than expected, the problem may not be your marketing. It could be your phone process, team scripting, appointment availability, or the first impression callers receive.
๐ ๐ต๐ฒ๐ฎ๐น๐๐ต๐ ๐ฏ๐ฒ๐ป๐ฐ๐ต๐บ๐ฎ๐ฟ๐ธ ๐ถ๐ ๐ด๐ฑ% ๐ผ๐ฟ ๐ต๐ถ๐ด๐ต๐ฒ๐ฟ, with many top-performing orthodontic practices achieving 90%+.
One of the biggest opportunities to improve practice performance isn't always generating more leads. It's converting more of the leads you already have.
At Rootwell Consulting Group, we help orthodontists identify the metrics that matter most and build practical strategies that improve operations, patient experience, and long-term growth.
If you're not sure where your practice stands, we'd love to help.
This month, we're offering a complimentary 45-minute Practice Strategy Session to review how your year is progressing, identify your greatest opportunities for improvement, and provide actionable next steps to help your practice finish the year strong.
๐๐ฒ๐'๐ ๐ณ๐ถ๐ป๐ถ๐๐ต ๐ฎ๐ฌ๐ฎ๐ฒ ๐๐ถ๐๐ต ๐ถ๐ป๐๐ฒ๐ป๐๐ถ๐ผ๐ป & ๐๐๐ฒ๐ฝ ๐ถ๐ป๐๐ผ ๐ฎ๐ฌ๐ฎ๐ณ ๐๐ถ๐๐ต ๐บ๐ผ๐บ๐ฒ๐ป๐๐๐บ.
Reserve your complimentary session here: https://rootwellconsulting.com/midyear-review/
07/03/2026
๐๐ถ๐ฑ ๐๐ผ๐ ๐ธ๐ป๐ผ๐ ๐๐ต๐ฎ๐ ๐ฎ๐ ๐ผ๐ณ ๐๐ผ๐ฑ๐ฎ๐ ๐ฎ๐ ๐ญ๐ฎ:๐ฌ๐ฌ ๐ฝ.๐บ., ๐๐ฒ'๐ฟ๐ฒ ๐ผ๐ณ๐ณ๐ถ๐ฐ๐ถ๐ฎ๐น๐น๐ ๐ต๐ฎ๐น๐ณ๐๐ฎ๐ ๐๐ต๐ฟ๐ผ๐๐ด๐ต ๐ฎ๐ฌ๐ฎ๐ฒ?
Half the year is behind us, and half is still ahead.
Now is the perfect time to pause and ask yourself one simple question: ๐ช๐ต๐ฎ๐ ๐ฎ๐ฟ๐ฒ ๐๐ต๐ฒ ๐๐ต๐ฟ๐ฒ๐ฒ ๐ฐ๐ต๐ฎ๐ป๐ด๐ฒ๐ ๐๐ผ๐ ๐ฐ๐ผ๐๐น๐ฑ ๐บ๐ฎ๐ธ๐ฒ ๐๐ผ๐ฑ๐ฎ๐ ๐๐ต๐ฎ๐ ๐๐ผ๐๐น๐ฑ ๐ต๐ฎ๐๐ฒ ๐๐ต๐ฒ ๐ฏ๐ถ๐ด๐ด๐ฒ๐๐ ๐ถ๐บ๐ฝ๐ฎ๐ฐ๐ ๐ผ๐ป ๐๐ผ๐๐ฟ ๐ฝ๐ฟ๐ฎ๐ฐ๐๐ถ๐ฐ๐ฒ ๐ฏ๐ ๐๐ต๐ฒ ๐ฒ๐ป๐ฑ ๐ผ๐ณ ๐๐ต๐ฒ ๐๐ฒ๐ฎ๐ฟ?
The most successful practices don't try to change everything at once. They identify the highest-impact opportunities, create a plan, and execute it consistently.
Throughout the month of July, we're offering a complimentary 45-minute Practice Strategy Session. Together, we'll review how your year is progressing, identify your greatest opportunities for improvement, and provide actionable next steps to help your practice finish the year strong.
Let's finish the year with intention and step into 2027 with momentum. Reserve your complimentary session here: https://rootwellconsulting.com/midyear-review/
06/08/2026
Stacey recently spent three days with Bright Orthodontics in Oshkosh, Wisconsin, working alongside their team to strengthen the new patient experience and provide hands-on treatment coordinator coaching.
From refining consultation processes to supporting confident, patient-centered conversations, these onsite visits are all about helping teams create consistency, improve case acceptance, and deliver an exceptional patient experience.
One of the things we love most about our work is getting to step inside practices, understand their unique goals, and build solutions that support both their team and their growth.
Thank you to the Bright Orthodontics team for welcoming Stacey into your practice! Weโre excited to see the impact of this work and look forward to supporting your continued growth.
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12600 Deerfield Pkwy, Ste 100
Alpharetta, GA
30004