Design KISS

1. Ethan Marcotte first introduced responsive design. (ResearchGate)
Ethan Marcotte first introduced responsive design in 2010. The goal of responsive web design is to create a website that can be accessed from any device. A responsive site will have columns and rows that scale to fit the viewing size, making it easy for you to read the content without zooming in or out.

2. The first website was created in 1991. (WebDesignMuseum)
The first website was built by Tim Berners-Lee in 1991. He wanted to create a way for scientists to communicate with each other.

Split-screen Layouts

Technically, split-screen layouts date back to 1903, to the film Life of an American Firefighter by Edwin S. Porter. But in web UI design, split-screen layouts started gaining popularity in 2013 and really started picking up steam in 2016.

Split-screen layouts are a popular design choice when two elements need to have equal weight on a page and are often used in designs where text and an image both need to be featured prominently. Placing them side by side instead of vertically or with a text overlaying the image is a conscious design choice that can lend a sophisticated, minimalist quality. Two images placed side by side are also commonly seen, sometimes with text overlays.

Most split-screen designs are divided fairly evenly, though some are split at different ratios. (33:66 or 40:60 seem to be the most popular ratios; when a screen is divided into a smaller size than ⅓, it’s more like a sidebar than a true split-screen design.)

Split-screen designs are particularly well suited to product pages on eCommerce sites. Product images need to be prominent on these pages, but so does essential information like price, specifications, add-to-cart buttons, and product options.

Common platform for developers

Design patterns provide a standard terminology and are specific to particular scenario. For example, a singleton design pattern signifies use of single object so all developers familiar with single design pattern will make use of single object and they can tell each other that program is following a singleton pattern.