Infinite

Live-commerce is not just a tool for selling "here and now." If you want to turn your broadcast into a long-term tool that helps sell and promote your products and services, you need to create high-quality content. Quality imagery shapes a certain perception of your brand for your customers, allowing them to examine the product from all angles and appreciate its advantages.

Secondly, high-quality content is inherently reusable. Simply "translate" a ready-made broadcast to a VoD platform that suits you, and use it without limitations.

According to Emplifi data, brands that use live-commerce tools increase conversion by 30%. This is approximately 10 times more than those who use only e-commerce.

The interactivity of live shopping encourages people to make impulsive purchases. Purchase decisions are made faster, and an engaging host, high-quality video, and the ability to ask questions about the product and receive immediate answers reduce the time from the desire to buy a product to the transaction.

Are you planning to expand your business in the Latin American markets? Try live-commerce. Interest in live-streaming formats in these countries is higher than in Europe or the USA.

Ahead is only the Asian region, where this method of sales can already be called traditional. Every fourth resident of Latin America considers the live-streaming format the most attractive for making purchases.

Predictions about digital marketing and e-commerce from the stage of iForum 2023, the largest conference of Internet professionals in Ukraine.

And yes, live commerce is one of the trends ;)

Brief insights in the Webpromo text, but we recommend watching the full speech of Andrii Dlygach (in Ukrainian).

Майбутнє диджитал-маркетингу та е-commerce: Андрій Длігач про прогнози на найближчі роки Андрей Длигач рассказал о будущем маркетинговой сферы, поделился тенденциями на грядущие годы, а также изъяснил, почему пора забыть о моделях B2B2C. ⏩ Читайте блог на...

What kind of feedback have we not seen about the (un)intelligence of ChatGPT!

But when we asked it about three reasons why it is worth investing in live commerce solutions, we felt complete mutual understanding 🤝

Fresh news that blindsided the e-commerce world: Meta is exiting the livestream shopping business on Instagram, following a similar shutdown on Facebook.

Is this an end to the new wave? Read TechCrunch review and see for yourself that the matter is totally different. Spoiler: the cultural code affects the perception of any products and facts.

However, live shopping continues to gain momentum. And our product helps it ;)

Instagram is killing live shopping in March, will focus on ads instead Instead of pushing live commerce, Instagram will now focus on advertising as one of the main ways people discover businesses and shop on Instagram.

Almost every day we are suffering from missile attacks and power outages in Ukraine⚡️ But we still demonstrate fantastic unity, patience, and creativity in our ways to adapt to such harsh conditions.

russia wants to break us, but Ukrainians will stand strong no matter what.

Infinite team became even more productive because we want to work and support our country 🇺🇦 Just imagine, doing in one hour what used to take half a day! Yes, the maximum concentration level can be reached 😎

Swipe to find out more stories from our team on how we survive blackout!