WIDESIGN STUDIO

WIDESIGN STUDIO

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Alast Incense | Branding Package

01/03/2022

Alast Incense | Branding Package Graphic Design,Illustration,Photography,Product Design

what is product packaging?
Product packaging design refers to the creation of the exterior of a product. That includes choices in material and form as well as graphics, colors and fonts that are used on wrapping, a box, a can, a bottle or any kind of container.
It’s a practical tool, yes. But it’s also more than that. Like any good design, packaging tells a story. It’s also a sensual experience, literally engaging us through sight, touch and sound (and possibly smell and taste, depending on the product/package). All of these details help us understand what the enclosed product is for, how it should be used, who should use it and, maybe most importantly, if we should buy a product or not.

We have three “layers” of product packaging: outer packaging, inner packaging and product packaging. Your product may need one or all three of these.
Outer packaging is the first thing a customer is going to see. It’s what protects your product from the elements. This could include the box that the product is shipped in or the shopping bag the item is placed in at the store.
Inner packaging is what keeps your product nestled safely in the outer packaging. This might be packing peanuts or tissue paper that stops something from getting jostled or scuffed. Or it might be a sealed bag that acts to preserve freshness.
Product packaging is what most people think of when they think of packaging: it’s the box the toy comes in, the bottle with a label, the tag on a garment, the wrapper of a candy bar.

#WIDESIGN #packaging #packagingdesign #packagingideas #packagingdesigner #labeling #labeldesign #branding #brandingdesign #brandingdesigner #advertising #advertisingagency

28/02/2022

what is product packaging? Product packaging design refers to the creation of the exterior of a product. That includes choices in material and form as well as graphics, colors and fonts that are used on wrapping, a box, a can, a bottle or any kind of container. It’s a practical tool, yes. But it’s also more than that. Like any good design, packaging tells a story. It’s also a sensual experience, literally engaging us through sight, touch and sound (and possibly smell and taste, depending on the product/package). All of these details help us understand what the enclosed product is for, how it should be used, who should use it and, maybe most importantly, if we should buy a product or not. We have three “layers” of product packaging: outer packaging, inner packaging and product packaging. Your product may need one or all three of these. Outer packaging is the first thing a customer is going to see. It’s what protects your product from the elements. This could include the box that the product is shipped in or the shopping bag the item is placed in at the store. Inner packaging is what keeps your product nestled safely in the outer packaging. This might be packing peanuts or tissue paper that stops something from getting jostled or scuffed. Or it might be a sealed bag that acts to preserve freshness. Product packaging is what most people think of when they think of packaging: it’s the box the toy comes in, the bottle with a label, the tag on a garment, the wrapper of a candy bar. #WIDESIGN #packaging #packagingdesign #packagingideas #packagingdesigner #labeling #labeldesign #branding #brandingdesign #brandingdesigner #advertising #advertisingagency

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