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ChatGPT now accounts for 20% of Walmart’s referral traffic.

AI is rapidly changing how consumers discover and interact with retailers — and the ripple effects are reaching across the industry.

At Hyper-Trade, we don’t just follow trends — we help retail businesses understand them, adapt, and act.

Whether it's AI, data insights, or shopper behavior analysis, we use the right tools to support sound retail strategy and drive growth.

What does this shift mean for your brand’s visibility and conversion?

Let’s explore it together at hyper-trade.com

Full article via Modern Retail: https://www.modernretail.co/technology/chatgpt-is-now-20-of-walmarts-referral-traffic-while-amazon-wards-off-ai-shopping-agents/

ChatGPT is now 20% of Walmart's referral traffic — while Amazon wards off AI shopping agents ChatGPT has emerged as a top driver of referral traffic to retailers’ websites, giving big companies like Walmart and Target new shoppers.

https://www.linkedin.com/posts/fredericetienbled_everyone-talks-about-walmarts-ai-and-flashy-activity-7376140296163790848-9UN5?utm_source=share&utm_medium=member_desktop&rcm=ACoAADEB2OgBeYPQsCROBbLDnLqSkDhlTYpOdNM

Everyone talks about Walmart’s AI and flashy retail tech. But the real lesson isn’t the tools — it’s the strategy behind them. In my work with retailers and suppliers, one truth is clear: without a… | Frederic Etienbled Everyone talks about Walmart’s AI and flashy retail tech. But the real lesson isn’t the tools — it’s the strategy behind them. In my work with retailers and suppliers, one truth is clear: without a solid data foundation, no technology delivers lasting impact. “From AI to Data Governance: W...

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