RIZI

Reflexiv - Where light and thought reflect each other.

Light, water, and glass intertwine to create a space of contemplation. Reflected and refracted patterns move across surfaces, shifting with each angle and ripple. “Reflexiv” invites the viewer to observe the play of light as both phenomenon and metaphor — a fluid meditation on perception, movement, and inner reflection.

We had the incredible opportunity to craft both the exhibition architecture and the graphic design for The Art of the Game produced by ARCUB and curated by Unicat. We aimed to bridge the gap between the physical space and the digital worlds we love to play in.

To bring the magic of gaming into a physical space, we focused on three core design principles:
• Spatial Storytelling: Designing the layout like a game to encourage a multilevel experience guided by simple shapes:
□ explore ○ create ▷ play✖️immerse
• Dynamic Visuals: Using bold, UI-inspired graphics to capture the high energy of gameplay.
• Immersive Flow: Creating interactive zones that blur the line between spectator and player.

Special thanks all the teams that made the dream team:
curator Elvira Lupşa
Arcub team
Co-curators and collectors: toea, Pisica Patrata, Otaku Entertainment, Muzeul Jocurilor Video
Setup production: Atelier VAST
Print: AZERO
RIZI team: Alina Rizescu, Bogdan Stefanescu, Elena Cercel
Photo: Benedek Bela, Rizi