BFT MENA

ustralia with over 450 franchises sold globally and a rapidly growing membership base of 58,000+. With 250+ studios open across Australia, New Zealand, Singapore, Hong Kong, the U.S and the UK, it's a proven business model. BFT offers 50 minute classes of progressive programs that combine cardio with strength and resistance training, and provide superior and most importantly, personalised results through bespoke heart rate technology - BFT³. Founded by Cameron Falloon, a former AFL strength and conditioning coach, Falloon takes those same elite programming methods he has successfully used for over 20 years in the industry, and makes them accessible to anyone at any fitness level. We have incorporated scientifically proven training techniques aimed at reducing fat and creating lean muscle into a variety of sessions that are overseen by accredited trainers in a dynamic group environment. High levels of visual content showcasing our programs are shown on multiple screens throughout the studio, which allow our trainers to spend more time concentrating on our members, while the screens direct the traffic. Along with our Different, Better training system, it’s our community and team environment that keep our members coming back. Incorporated into everything we do, from your warm welcome into a studio, to our programming that involves partner or team work, the family atmosphere at any BFT studio is unrivalled.