Heroify

Looking for a Performance Marketing Specialist? Make sure candidates have all the needed skills before deciding who to hire.

🤖 Google Ads → To ensure candidates know how to create and optimize Google campaigns for maximum ROI.

💸 Meta Ads → To confirm candidates can manage social media advertising campaigns to drive conversions.

🧐 Problem Solving → To determine if candidates can identify challenges and develop solutions for improved campaign performance.

✅ Analytical Thinking → To assess if candidates can examine data, identify trends, and make strategic decisions.

📊 Working with Data → To evaluate if candidates can interpret and draw conclusions from charts and graphs.

Use Heroify to test even hundreds of applicants in a quick, effective, and candidate-friendly way.

Get early access here: https://www.heroify.co/

If the offer is attractive, the recruiting process doesn't matter. True or false? 🤔

Thanks to a new survey conducted by BCG and The Network, we don't have to wonder anymore: Impressions formed during recruitment appear to have a bigger influence on candidates' decisions than employers may think.

Other interesting findings:

👉 66% of candidates said a timely and smooth recruitment process is the number one way for an employer to stand out during recruitment.
👉 Active candidates care mostly about higher seniority and a more interesting position.
👉 Passive candidates care mostly about higher salary and better benefits.

Source: https://www.bcg.com/publications/2023/recruitment-recommendations-for-employers

Hiring a junior marketer? 🤔

It can be hard to decide who to hire when you get hundreds of similar applications. That's why we recommend checking their skills and potential first.

What skills should you test?

🤖 Digital Marketing → to see if candidates have the basic knowledge of marketing and identify the areas in which they are strongest.

🧐 Analytical Thinking → to see if candidates are able to learn quickly and draw valid conclusions from data from various sources.

📊 Working with Data → to see if candidates can interpret and draw conclusions from charts and graphs.

✅ Attention to Detail → to see if candidates are attentive and able to spot typos and errors.

Use Heroify to test even hundreds of applicants in a quick, effective, and candidate-friendly way. Get early access here: https://www.heroify.co/