Caruma

Some brands talk about where their materials come from.

Kopyto puts sheep in the conversation. 🐑

At Trend Station, they showed what honest fashion looks like in practice.

Wool. Craft. Clothes made to last.

That's why we built them a Digital Product Passport - one scan, and the full story is right there. Where it started. How it was made. Why it's worth keeping.

The kind of product that deserves documentation to match. 💚

If you're at City Climate Summit in Łódź today - come find us! 🙂

We'll be at our booth talking about one thing:
how to implement Digital Product Passport in your brand before it becomes mandatory.

No pitch deck. Just a real conversation.

See you there. 👋

𝐑𝐞𝐬𝐩𝐨𝐧𝐬𝐢𝐛𝐥𝐞 𝐟𝐚𝐬𝐡𝐢𝐨𝐧 𝐢𝐬𝐧'𝐭 𝐚 𝐭𝐫𝐞𝐧𝐝. 𝐁𝐮𝐭 𝐰𝐡𝐨 𝐬𝐞𝐭𝐬 𝐭𝐡𝐞 𝐧𝐞𝐰 𝐬𝐭𝐚𝐧𝐝𝐚𝐫𝐝?

Sustainable fashion is talked about across Europe - louder every year. Less often mentioned is that some of the concrete answers are taking shape right here in Poland. 🇵🇱

𝐖𝐡𝐚𝐭 𝐚𝐫𝐞 𝐓𝐫𝐞𝐧𝐝 𝐒𝐭𝐚𝐭𝐢𝐨𝐧 𝐚𝐧𝐝 𝐂𝐢𝐭𝐲 𝐂𝐥𝐢𝐦𝐚𝐭𝐞 𝐒𝐮𝐦𝐦𝐢𝐭?

Łódź, 20–21 of May. Two events in one place.

1️⃣ City Climate Summit brings together experts, innovators, and industry leaders from Poland and abroad - not for inspiration, but for implementation. The focus: how to make change happen effectively, ethically, and profitably.

2️⃣ Trend Station is a fashion show at Łódź Fabryczna station - a manifesto of what responsibility looks like when it becomes part of the form, not just the declaration.

𝐖𝐡𝐲 𝐝𝐨𝐞𝐬 𝐭𝐡𝐢𝐬 𝐦𝐚𝐭𝐭𝐞𝐫?

The fashion industry has accounted for around 10% of global CO₂ emissions for decades, with no verifiable accountability. 🏭

The European Union is starting to change that. The ESPR regulation introduces a mandatory Digital Product Passport for textiles, to be rolled out in phases from 2027.

Brands that act now will be ready. Those that wait - won't.

𝐓𝐡𝐞 𝐃𝐢𝐠𝐢𝐭𝐚𝐥 𝐏𝐫𝐨𝐝𝐮𝐜𝐭 𝐏𝐚𝐬𝐬𝐩𝐨𝐫𝐭 𝐚𝐧𝐝 𝐂𝐚𝐫𝐮𝐦𝐚'𝐬 𝐫𝐨𝐥𝐞

A DPP is a record of everything you can't see on the label - where the fabric comes from, where it was made, what its carbon footprint is, and what to do with it at the end of its life.

Responsible fashion that can't be verified is just storytelling.

At Trend Station 2026, every garment from the 8 selected brands will carry a Digital Product Passport from Caruma.

Fashion in transformation - that's the message this event carries.
Transformation doesn't start with a slogan.
It starts the moment someone can verify it. ♻️

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