Mindweb eSolutions

ries continues. Thus, we envision that a converged information business like ours that operates within the context of an advanced information infrastructure will be a huge boost for our clients' successes. Mindweb eSolutions considers professionals and office workers as its target clients. These are the people who need training to enhance their computing skills, who need automated software to make their job easier and who need guidance and directions on issues about computers. Our marketing strategy will be based mainly on making the right service(s) available to the right target customer. We will ensure that our products and services' prices take clients' budgets into consideration, and that these people appreciate the product/service and know that it exists, including where to find it. One of our intentions will be to target those innovative or proactive individuals who want to improve themselves and make themselves ahead of others. We will provide training to prepare them to become certified by leading companies like Microsoft and Adobe. The next market segment is the small to medium businesses, and is the arena where we now focus most of our sales efforts. We will work with these businesses to determine their needs, and design customized automated solutions. This segment will remain an extremely important part of our marketing mix, and contains a large portion of our current clients. A majority of our systems upgrade opportunities and repeat business will come from this market segment initially.