Alex Baker

ing move to Barfoot & Thompson Remuera. Well-known as much for his fun, energetic manner as his astute marketing skills and dedicated professionalism, Alex’s success in real estate is underscored by a career that suggests a great balance of personal attributes. Initially, his exceptional people skills and passion for business, took him along the hospitality track, establishing and operating some well-known restaurants. He then sold up in the late 1980s to embark on a law degree. On completing an LL.B., he was employed by one of New Zealand’s top law firms – Simpson Grierson – where he specialised in building and construction law. Five years later, Alex decided to branch out on his own as a real estate salesperson. His legal background gave him a fantastic grounding in real estate. Alex was immediately successful and quickly became a dominant presence in Auckland’s market. He discovered the beauty of selling in the central Auckland and Eastern Suburbs areas is the variety it offers. Whatever a property is worth, Alex treats it with the same care. Talk to his clients and they’ll say the things that set him apart are his absolute honesty and meticulous attention to detail. Clients value the fact they can rely on Alex to ensure nothing is overlooked. As a facilitator in the sales process, he does his utmost to pull the many threads together to achieve win/win outcomes for both sellers and purchasers. The aim is to make the whole process as transparent as possible. While he is a keen auction advocate, Alex recognises every client is unique. He goes out of his way to listen, which allows him to determine a winning marketing strategy for each property. And though he appreciates the recognition he has gained among his peers, he gains most satisfaction from the results he achieves for his clients – especially when he sets record prices at auction. His strong commitment to service gives him an edge, as does his ability to adapt to ever-changing needs through embracing technology. As part of a supportive Barfoot & Thompson team, Alex has a personal assistant, Raewyn Anderson who has worked with him for over fourteen years. Raewyn is highly organised and knows Barfoot & Thompson’s systems and procedures inside out. While Alex is the face of his business Raewyn is the cog that assuredly turns the wheels to make sure things happen behind the scenes. But it’s not all work for Alex who enjoys exercising at the gym, skiing, playing bridge, and entertaining as well as travel. He is a Chair Sponsor of the Auckland Philharmonia Orchestra (APO) and the Past President of the APO Guild, the former charitable fundraising arm of the APO, and continues to assist with APO membership programmes and events. With a long association with Waiheke Island, Alex is also a silver patron and on the membership committee of Headland Sculpture on the Gulf (New Zealand’s leading contemporary outdoor sculpture exhibition). In any market, people want to be reassured they’ve done everything possible to maximise the value of their property. By selecting Alex Baker for your real estate needs, you know you’ve made a canny decision. If you are seeking results in Real Estate, then engage a proven professional and put your trust in Alex Baker.