Creative Refinery

We recently teamed up with ArborGen Holdings again for their 2025 Annual Report – working alongside Ellis and Co to give it a bold new look, a landscape layout, and a smart mix of storytelling, infographics and strong visual rhythm. From refined financials to custom icons and engaging photography, this one’s all about clarity and confidence.

Check out the full case study on our website for the results 💻
https://www.creativerefinery.co.nz/arborgen-annual-report-case-study/

It’s a Goldie but a Goodie! Our refresh of the Bakels Gold Label Baking Mix range brings a playful yet premium feel to the baking aisle, making them as irresistible as the treats inside. With scrumptious imagery, fun typography, and pops of colour, the range was crafted to be instantly recognisable – helping home bakers easily find their perfect mix.

Designed for flexibility, the packaging allows new products to be added effortlessly, while the gluten-free mixes stand together as a set. A playful yet professional look that captures the joy of baking.

And yes, we’ve had to test out a couple for ourselves (for research, of course 😉) – and we can confirm, ‘Real Baking Made Easy’ is exactly as it says on the pack! 🍰

Check out the full case study at www.creativerefinery.co.nz/bakels-gold-label-packaging/