Nordic Approach

👋Originally from the Netherlands and now based in Oslo, works with roasters across Benelux, Switzerland, Eastern Europe, and Southern Europe. With close to 20 years of experience in roasting, sourcing, and running coffee businesses, he’s got a practical perspective to coffee buying.

For Jamie, quality can be contextual, as different perspectives on quality and preference can coexist. However, clarity matters, both in the cup and in communication.

“Everyone is a professional in their own reality. The trick is figuring out what that actually means when you’re buying coffee.”