Octo consult

Start selling the PROBLEMS you solve and THEN the solution 💡 ⠀⠀
💰It's not all about you... Actually, it's not about you at all. It's about the customer you're trying to help -- lead with that. ⠀
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💰Take advantage of social listening in your niche to find the exact problems your audience has and what they're looking for in a solution. Depending on your industry and market, this can be various niche forums, reddit, Instagram, pinterest, facebook groups, or wherever else your audience may be spending time online.⠀
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You want to use their exact words in your messaging for a more powerful effect so that the person reading it literally feels like you just fell from the sky and read their mind... 🔥⠀
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💰Unless you've hit a gold mine, you more than likely have some competition in the game. What's your USP (unique selling point) that makes you stand out from the noise? ⠀
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So are you selling products or problems? Let us know below if you need help generating some problem statements and positioning your message -- always happy to help 🤓⠀
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Okay, so let’s break this down a little more.. 3 GOALS:

1) the right message - what are you trying to communicate? (Educational, empowering, entertaining, etc)
What are you trying to get your audience to DO? (read more, shop now, learn more, share this post, etc)

2) the right audience - who is your target demographic or clientele? Are they going to be interested in what you’re planning to post or publish?

3) the right media - is it print? Social media? If so, what avenues? (Twitter, instagram, Facebook, LinkedIn, etc)

Every avenue may have similar audiences - but they are looking for different things. Where you decide to post chanted how you communicate that content ⚡️ For more information, check out our site, our blogs, or DM us! We’d be glad to help 📲