Desauce Magazine

ASAKE IS CHANGING... AND NOT EVERYBODY WILL LIKE IT
55.98 million opening week Spotify streams for *M$NEY*, 37.5 million opening week streams in Nigeria.
First African artist to have five different projects hit No.1 on Apple Music UK.
Those numbers are not normal.
Asake is winning, breaking records, and entering a new phase of his career. His first full project under his own label, Giran Republic, proves this is bigger than music now. It is business, ownership, and identity.
But here is the thing... The Asake, many people first fell in love with felt different.
Raw energy, Street madness, Unpredictable vibes.
Now the performances feel more cinematic, more polished, and more carefully crafted.
The big question is, Are we watching Asake evolve into a global superstar... or slowly lose the exact thing that made people connect with him in the first place?

Lungu Boy Asake ,M$NEY Era Asake

Some moves don’t make noise at first, but they change everything.
What Tiwa Savage Music Foundation is building right now is bigger than headlines, it’s a bridge. A real one. From raw Nigerian talent to the global stage.
In just one week in Lagos, young artists were pulled out of their comfort zones and thrown into something real, live sessions, mentorship, collaboration, pressure, growth. Not vibes, not clout, actual development.
And then it happened.
18 creatives earned fully funded scholarships to Berklee College of Music. Over $2 million worth of opportunity. Just like that, Boston is no longer a dream, it’s next.
But here’s the part people might miss.
This is not about the 18.
It’s about what it unlocks.
It’s about showing thousands of young Nigerian creatives that there is a system, there is a pathway, and there are people willing to invest in their talent beyond applause and streaming numbers.
When Tiwa Savage put this together, it wasn’t just to inspire, it was to create structure in an industry that has been running on pure hustle for years.
And now, something is shifting.
Because when talent meets access, the results don’t stay local for long.
This is how a culture levels up.