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🔉BOOM PLAY EFFECTS ON BETTING COMPANIES 🔊

🔊Betting brands underestimate the power of BOOMPLAY for their brands and the traffic of 17M Nigerians Monthly cannot be ignore when Music can be synced with Betting ..

🔊Folasade’s betting brand was shouting into radio static—until she met Boomplay. A small banner at the top of the app and a 15‑second audio slip between Burna Boy and Asake pushed a promo code to students and okada riders already streaming in danfos and barbers’ chairs. In two weeks her referral links jumped about 40%; support chats filled with “I saw it on Boomplay” more than “I heard it on radio.” She kept the copy clean—rules, age limit, no hype—and let playlists do the work. Big past‑posters like those fintech and FMCG campaigns showed it: Boomplay’s 95 million African users act like a street‑corner billboard that sings. For a Nigerian betting brand that can follow KYC and ad rules, the player became a shortcut to attention, turning song skips into sign‑ups without buying a billboard on Third Mainland.

Oladapo Akintayo Arowa

dhbmedia.com.ng

☎️WhatsApp: +2348050710607


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Dotun Ajegbile Biodun Olusegun
Jimmy Carto Akin Alabi