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UX Challenge: Design a service that tracks open rate for direct mail marketing 13/09/2018

UX Challenge: Design a service that tracks open rate for direct mail marketing.

UX Challenge: Design a service that tracks open rate for direct mail marketing Preface Snail-Mail marketing works, however, the tracking sucks. If marketers could find a way to track opens of mails, they would be improve their strategy way better. Here are some stats from 2017 for mail marketing: [ # # Direct Mail Still Gets the Best Response Direct mail household response rate....

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