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18/04/2021

Assign page roles

Hi there. Welcome to Get Started with Facebook. I'm Marika, and this lesson is all about Page roles.

It's a good idea to have more than one person managing your business Page. If you're a one-person business at the moment, that might not be realistic. But as you grow, you'll want to enlist some help. Page Roles let you give other people permission to help manage your Page. And you can decide exactly how much control you give to each person. If someone leaves the company, you're able to turn their permissions off. It helps you keep your Page secure as employees come and go.
When you're ready to assign a Page role to someone, you have six options. I'll tell you about the one with the most access and the one with the least access to help you understand how this works. The admin role gives people total access to make changes to your Page. The live contributor role only lets a person go live as that Page but won't give them permission to do anything else. The analyst role only lets people see insights and who's published on a Page, whereas, editors, moderators and advertisers can do things such as create ads.
You can see exactly what you're allowing when you assign the role. To assign or manage your Page roles, go to Settings > Page roles > Assign a new Page role. And now that you know how Page roles work, try asking someone you trust to help you test it.
Remember, the more you explore, the more comfortable you'll be with all the tools you have to help grow your business. Have fun!

18/04/2021

page ratings and reviews

Hi everyone. Welcome to Get Started with Facebook. I'm Marika – and in this video, I'll be explaining the Ratings and reviews section of your business' page.

Think about the last time you looked online for a new restaurant or tried to find a good hotel in a new city. How did you know if you could trust the service? How do you know if they'll have the little details you love? Let's talk about ratings and reviews on your page.
Your Page will have ratings and reviews turned on by default. Even when you don't have any ratings and reviews, we recommend showing people that you're willing to be transparent about people's experience with your business. If, for any reason, you want to turn ratings and reviews off, you can. At the top of your Page, click Settings. Click Edit Page and look for the Reviews section. Click Settings. Next to Show reviews, toggle the switch to Off and click Save.
And now you know the basics of ratings and reviews on your page. Good work. Keep watching for more tips.

18/04/2021

Create a page description

Hi everyone. Welcome to Get Started with Facebook. I'm Marika – and in this video, I'm giving you some tips about your Page description.

Knowing a little bit about a business can help you make an emotional connection. It's just a short description that helps introduce people to your company and tell them what you do. It will come up in search results when people look for you online. It will appear right here, below your profile picture. People will see your description in the About section of your Page.
To add the description, just go to your Page. Click the About tab. Click Edit. When you write yours, describe your business in one to two sentences to help people understand what value you offer. Think about what makes you unique and what differentiates you from other Pages. Keep it short and sweet! Maybe you own a hair salon that's especially child-friendly, maybe you're a clothing boutique for people who like to be well dressed but comfy. Whatever you are, this is where you'll tell people about it.
And that's my lesson on Page descriptions. Next step: go and add a description to your Page. Keep watching for more tips on how to make the most of your page.

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