Ubuni Creative Center

Rapper King Kaka's Kaka Empire Music Label has entered into a strategic partnership with Universal Music Group East Africa, marking a new phase in their collaboration. Kaka Empire, Kenya's recording and management label behind some of the most influential local artists, has played a defining role in shaping contemporary East African music. Through this partnership, the label will now work alongside Universal Music Group East Africa's infrastructure and industry expertise to support upcoming releases while preserving the creative direction that has defined King Kaka's career. King Kaka's journey has been built on music with purpose: stories rooted in real life, social commentary, and cultural reflection. His work continues to set the bar for lyrical depth, longevity, and cultural relevance within the region's evolving music landscape. The partnership reflects a shared commitment to strengthening the presence and continued growth of East African music. By combining Kaka Empire's creative leadership with Universal's distribution network and strategic support, the collaboration aims to further elevate the region's sound and connect it with broader audiences.

The Diaspora Dividend: Africa's Most Loyal Audience Is the Least Monetised | Ifeoma 'Oma Areh New piece in The African Microdrama Brief. Over 70% of Nollywood's YouTube views come from outside Africa. The diaspora is already the majority audience, and because of RPM differentials, almost certainly the majority of producer income too. So why is there still no microdrama product built specific...

Canal+ Shuts Down Showmax Amid Financial Losses | Marie Lora-Mungai posted on the topic | LinkedIn Canal+’s decision to shut down Showmax makes financial sense. And yet, it might still be a mistake. In its official statement, Canal+ said the service’s annual losses had become “unsustainable.” The French operator and new Multichoice owner framed the phase-out as part of a broader logic of ...

Kenyan Film Industry Shifts to Independent Production | Kimani Munene wa Mugwe posted on the topic | LinkedIn Kenyan film has been hit hard, It's not death but a market shift to independent film making which requires much more than pitching a story and a budget. Film roles will be more defined, and we shall see the rise of EPs and more entrepreneurial producers. Directors must deliver excellent interpretati...