Dadamax

Dadamax

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Dada is an Italian designer living and working in Italy but with one foot on the Moon. She is a designer but first of all a dreamer and Her work takes inspiration especially from her dreams and visions. BLAZERS OF OUR FATHERS, GRANDFATHERS, MEN OF OUR HISTORY. CUSTOMIZATIONS AND EMBROIDERED PORTRAITS CREATE NEW STORIES AND A NEW LIFE.

26/05/2026

GRANDE FACCIA ACID
A vintage blazer recovered and rebuilt through visible repairs and freestyle embroidery.

A huge acid face appears through long loose threads — not someone specific, but a collective spirit, a guide moving through memory and transformation.

One of a kind.
Available for pre-order online.

Photos from Dadamax's post 18/05/2026

DADAMAX was officially born in 2016 — but the seed was planted long before that.
When I was 13, I used to take old vintage clothes, cut them, stitch them, twist them into something new — because I didn’t want to wear what everyone else was wearing. I wanted clothes with a heartbeat, with a story.

In 2012, I lost my father.
Everything changed.
His blazers, his suits, his trousers — all those pieces sitting silent in the closet — became my way to stay close to him. I started to rework them, to resize them, to make them fit me, to make them alive again.

The first piece was a black blazer he wore when he married my mother.
It was an Italian 54 — I cut it down to a 40.
Then came the trousers, the jackets, the shirts. I embroidered them, bleached them, broke them open and stitched them back together, piece by piece. Every cut, every thread, was a conversation — a way to process loss, to hold love, to keep memory alive through fabric.

That’s how DADAMAX was born —
not as a brand, but as a pulse.
A fusion of past and present, of human hands and raw emotion.
Each piece I create carries that same energy — unique, unrepeatable, imperfect, eternal.

24/04/2026

Acid green thread running through the fabric.
A face breaking, falling, becoming something else.

Embroidered in freestyle.
Nothing controlled. Everything alive.

Soon available at

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Via Nilo 33/c
Naples
80134