Social Thingum

🐰 Il team di Social Thingum vi augura una serena Pasqua!

Francesco Epifania

5,7 centesimi a messaggio sono niente… o l’inizio di un costo fisso a fine mese?

Se usi WhatsApp Business API per il customer care, dal 16 febbraio 2026 in Italia qualcosa è cambiato: le risposte dei chatbot AI di terze parti non sono più “un extra comodo”, ma una voce di spesa che cresce con ogni scambio 📲🤖
Il punto non è il costo del singolo messaggio.
È quando la conversazione si allunga, il bot fa un giro in più, e i margini iniziano a scendere senza che te ne accorga 📉

Come stai gestendo (davvero) l’automazione su WhatsApp nella tua azienda?
🤖 Leggi l’articolo completo sul nostro blog per capire cosa cambia e come proteggere budget ed efficacia.

Francesco Epifania

📅 Day 2 at CES 2026!

We’re in Las Vegas with Social Thingum, presenting our Conversational Recommender System: an AI-powered solution that supports educators and instructional designers in creating e-learning pathways through real-time, data-driven recommendations.

📍 Visit us at Booth 61001 – B04, inside the Italian Pavilion, led by Italian Trade Agency.

Stop by to meet us, exchange perspectives, and discuss how AI can concretely support education and intelligent digital systems.

🤝 Looking forward to connecting at CES and thank you to everyone who came to visit us!



Francesco Epifania

If there’s one thing taught us, it’s that innovation is no longer about emerging technologies, but about solutions that are applicable, scalable, and sustainable.

At Slush 2025, which brought together over 13,000 companies, investors, and innovators from around the world, we witnessed a real paradigm shift:
➡️ AI is no longer just a research topic, it’s economic infrastructure;
➡️ Companies are not looking for technology, they are looking for answers to real problems;
➡️ Europe aims to move from being an early adopter to becoming a true tech creator, a transformation that can only happen by effectively aligning research, enterprise, and capital.

For Social Thingum, this means helping companies stay competitive by integrating artificial intelligence solutions that improve processes, capabilities and strategic growth.

Thanks to the ITA - Italian Trade Agency, a delegation of 40 Italian companies showcased a technological, pragmatic, and internationally oriented Italy.

If you want to explore the key insights, stories, panels, and what tells us about the future of European innovation, you’ll find the full article here https://www.affaritaliani.it/blog/startup-che-volano/slush-2025-accende-il-dibattito-sull-innovazione-tra-gli-attori-italiani-anche-social-thingum-e-whoteach-992939.html

Francesco Epifania WhoTeach