DK Design Studio

We created a culturally-rooted and emotionally-driven visual identity system for , a Halal Japanese restaurant brand based in Tokyo.
SanKyu blends Halal dietary principles with the essence of authentic Japanese cuisine — and our design captures that duality through color, form, and symbolism.
The green and white color palette reflects both the universal Halal symbol and a sense of freshness and trust.

The dynamic, curving letterforms take inspiration from the smooth, springy texture of Japanese noodles, expressing playfulness and warmth.
A crescent-shaped composition wraps around the logo, echoing Islamic visual motifs and symbolizing harmony and growth.
By integrating cultural references with thoughtful design language, we aimed to give SanKyu a vibrant yet cohesive visual identity — one that resonates with its values and immediately connects with its audience.