Viralize

What a year we've had in ad tech! How should we be preparing for 2022?

AdExchanger's podcast episode, "The Big Story" covers the main trends over the past 12 months and what we can expect going in 2022 touching on:

- IPOs, everywhere! How will these companies perform on the public markets?
- Ad spend - iOS or Android?
- Bumpy roads ahead in data privacy and the preparation from Chrome's cookie deprecation
- Alternative measurement for CTV

What are some of the 2022 trends you're noticing? Let us know in the comments.

Listen to the episode: https://www.adexchanger.com/podcast/the-big-story/the-big-story-ad-techs-2021-payout/

The Big Story: Ad Tech’s 2021 Payout – AdExchanger A lot happened in 2021. This episode of The Big Story tries to cover as much as possible about where we’ve been to prep for the year to come. IPOs were a big theme. Going into 2022, the conversation will likely shift to how companies perform on the public markets. Will there be a Rocket... Continu...

Today we’re recognizing the International Day for the Elimination of Violence Against Women.♀️

Every year on November 25th, this publicly recognized global campaign by the UN Women marks the first of of activism concluding on December 10th for International Human Rights Day.

At ShowHeroes Group, we deeply care about diversity and equality and therefore we are called to generate awareness around this important issue.🧡

Let’s help create a violence-free world together! 🌎

📣 Here are some helpful resources to inform and promote change:

🔸Free digital training against harassment in public by StandUp - a collaboration between NGO Hollaback! and L'Oréal Paris:
https://www.standup-international.com/

🔸UN official site
https://www.un.org/en/observances/ending-violence-against-women-day

🔸UNiTE by 2030 to End Violence Against Women
https://www.unwomen.org/en/what-we-do/ending-violence-against-women/take-action

🔸Shareable materials for
https://trello.com/b/2n3wcRVJ/16-days-of-activism-2020

ShowHeroes Group arricchisce la sua offerta di strumenti pubblicitari con una innovativa soluzione di targeting contestuale per le CTV.

Leggi di più su Engage> https://lnkd.in/dqE5uW7j

ShowHeroes Group apre alla CTV con una nuova soluzione per il targeting contestuale | Engage Grazie alla nuova soluzione per il targeting contestuale SemanticHero for CTV di ShowHeroes Group, sarà possibile avere informazioni sui contenuti delle TV Connesse, utili per brand e publisher