Learn India

'Become hypervigilant leader'

It is observed that the person at the top is often the last person to know that the industry has changed, that the old ways of doing business are replaced by new rules. The first one to know this is the front line team that is interacting with the customers and the entire eco-system on daily basis.

The lesson is, we all need to expose ourselves to the winds of change. We need to expose ourselves to our customers, both the ones who are staying with us as well as those that we may lose by sticking to the past. We need to expose ourselves to the lower-level employees, who will tell us a lot that we need to know. We must invite comments from people whose job is to constantly evaluate and critique us.

Be watchful about competitors, trends in industry and constantly ask about what we should be most concerned with. As we throw ourselves into action, our senses and instincts will be rapidly honed again.

In today's highly disruptive era, ignorance or losing touch with right people at grass roots can be fatal.

360* competition

In the capitalist world, it is not the (price) competition which counts but the competition from the new commodity, the new technology, the new source of supply, the new type of organization etc....

This kind of competition does not strikes at the margins of the existing firms but at their foundations and their very existence.