IIM Rohtak
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IIM Rohtak is the eighth IIM approved by the Union Cabinet on August 27, 2009. Incidentally it is also North India’s first IIM, and the only IIM in the Delhi-NCR region. The institute is being mentored by IIM Lucknow in its formative years. The institute started functioning on June 30, 2010 from its temporary campus located in Maharishi Dayanand University (MDU), Rohtak. The permanent campus is un
23/03/2026
IIM Rohtak was privileged to host Vijay Shankar, Vice President at Ogilvy, for an engaging session on “The Content-to-Commerce Loop: Executing Strategy on Social Surfaces.” The session offered valuable insights into how brands translate consumer understanding into effective marketing strategies in today’s digital-first landscape.
Beginning with the question, “Do you know how to make Maggi?”, Mr. Shankar introduced the “Maggi System” to illustrate how consumer journeys help uncover insights that shape marketing strategies. He also shared examples from leading brands and discussed the growing role of AI in marketing.
IIM Rohtak extends its sincere gratitude to Mr. Vijay Shankar for sharing his expertise and inspiring students with practical industry perspectives on modern marketing.
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04/03/2026
“Holi is a celebration of colours, hope, and the joy that brightens every new beginning.”
The festival of colours fills our lives with energy, laughter, and renewed optimism. It reminds us that just as different colours come together to create something beautiful, diverse ideas and perspectives strengthen our community. Holi encourages us to spread positivity, celebrate inclusivity, and cherish the bonds that unite us as one vibrant academic family.
IIM Rohtak wishes everyone a bright, safe, and joyful Holi. May this festival bring happiness, harmony, and the colours of positivity to all.
[IIMRohtak
IIMNCR IIMCulture MBA IIM]
Episode 6 of IIM Unplugged brings together the voices of the IIM Rohtak community, as we revisit the moments that defined the journey of PGP 15.
In this special farewell edition, students reflect on their most cherished memories at IIM Rohtak. From chai breaks between classes and long walks across campus to impromptu games, late-night discussions, and friendships built on trust, each memory captures a bond that goes beyond academics. As PGP 15 prepares to take its next step, these shared moments stand as a reminder that the MBA journey is shaped as much by people as by milestones.
[IIM Rohtak, MBA, Students, PGP15, IIMUnplugged]
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Contact the school
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Website
Address
Indian Institute Of Management Rohtak, NH-10, Management City
Rohtak
124001
Opening Hours
| Monday | 9am - 5pm |
| Tuesday | 9am - 5pm |
| Wednesday | 9am - 5pm |
| Thursday | 9am - 5pm |
| Friday | 9am - 5pm |
| Saturday | 9am - 5pm |
