Search Engine Optimization

Google Panda 4.2 Is Here; Slowly Rolling Out After Waiting Almost 10 Months Google says a Panda refresh began this weekend, but will take months to fully roll out.

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Google’s Matt Cutts: Guest Blogging Abuse & Spam On The Rise

Google’s Matt Cutts posted a video today on the things one should avoid when doing guest blogging. The main point he made was that guest blogging, on a whole, is “growing” in terms of the spam and abuse he sees in the guest blogging space.

Now, if you are guest blogging, Matt offered four-points on what you should not do.

Don’t make guest blogging your only link building strategy
Don’t send out thousands of mass emails offering to guest blog to random sites
Don’t use the same guest article on two different sites
Don’t take one article and spin it many times

In short, Matt suggests you don’t do low quality, automated, abusive guest blogging without any “merit” or “editorial” value.

This is not the first time Matt or Google commented on guest blogging, here are three other stories on the topic