Pinnacle Solution

A quick tip which always worked for me to get noticed through search

The selection of your keywords is extremely important, to capture the interest of search engines by assigning keywords to each page of your website. Here are a few tips for selecting the right keywords:

Stay simple and specific. The more you hone your keywords, the less competition you will have and the higher you may be able to rank. Your keywords represent the essence of what you do, where you do it, and what you offer. A private tutor group who specialize in after school classes might use specific words like “after school tutor group in Hong Kong,” “after school tutors” or “Hong Kong tutors”, for example.

Be strategic. Put your keywords in page names, image names, page content, headers, and metadata. Use a few toward the top of the page so search engines pick up on them quicker.

Be natural. Don’t overuse or overstuff your keywords; it will make your content harder to read for people and search engines alike. Evaluate context in your content, because your search engine will be doing the same thing when it looks at your page. Use your keywords where they fit naturally; don’t over-think their placement.

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