Kiss Films

Should producers come to Goa Fest? 🤔🍻

Yeah.
If you in the industry, you should probably know the industry. And ideally… the industry should know you too 😎

Will it guarantee work? Hell nah 😂
But being known definitely helps.

I been coming here 2 years straight now. Been hitting Cannes almost every year for like 15 years. But Cannes be mostly bosses, panels, yachts, and rosé lunch 🥂💀

Goa Fest got a different vibe though.
Cause it’s affordable, you actually meet the people behind the work. Creatives, clients, suits, producers, junior teams, senior teams, people wearing lanyards like Olympic medals 🏅😂

Nothing magical gonna happen to your career in 3 days.
You not coming back with 14 films 😭

But you WILL come back knowing way more people.
And in advertising, that’s basically crypto, gold 💰❤️🤣

Directors out here losing jobs before the pitch even starts… 🤦‍♂️
I was hunting for directors in a certain segment. Asked around, got like 7–8 names. All of them had done a one or two ads in the space. Work was… okay-ish. Nothing crazy. But brands? Big. Budgets? Also big.
So you’re sitting there like… how did these guys even get in the room? 🤔
Like what was the producer thinking passing on solid, proven names and going “yeah let’s go with this guy”?
Turns out… it’s not that deep. It’s just math.
Pitching with a known director these days can burn 50K easy… just on treatment notes. No guarantee, no safety net, nothing. And even with a big name, your odds? Still 50-50 at best. Straight coin toss 🎲
So producers are like… why am I spending big money just to maybe lose?
Instead, they roll with newer or more flexible directors. Lower cost, less pressure, same gamble. If it hits, great. If not, at least you didn’t light 50K on fire 🔥
So yeah… it’s not always about talent anymore. It’s about who’s affordable to try.