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Color of the Year 2023

Yesterday, the Pantone Color Institute announced the main color of 2023 — the red shade 18-1750 Viva Magenta. Viva Magenta was described by Pantone as "vibrant with energy, rooted in nature, powerful and inspiring."

PANTONE 18-1750 Viva Magenta welcomes anyone and everyone with the same verve for life and rebellious spirit. It is brave and fearless, and a pulsating color. Viva Magenta 18-1750 descends from the red family, and is inspired by the red of cochineal, one of the most precious dyes belonging to the natural dye family as well as one of the strongest and brightest the world has known. Viva Magenta reconnects us to original matter. Invoking the forces of nature, it galvanizes our spirit, helping us to build our inner strength.

Wishing everyone a very Happy Diwali. May it fills your life with all the happiness and light.

The festival of lights -may it remove all the darkness and brings joy and prosperity.