ROOH by Rupsha

INTRODUCING ISHA SHORT DRESS💖

ISHA short dress is a piece of elegance and comfort blended in together. It’s made of pure cotton printed fabric, making it a perfect match for your cafe dates and brunch outings✨

Shop now🌸

Designer,sustainable,pinterest,brand,fashion,slowfashion,summer,dresses,cafe,shortdress,magic

NEW DROP COMING SOON🌷✨

Rooh summer 2025🤍

A mindfully curated summer dress collection of Midis and Maxis, especially for brunch dates, picnics and your me time🫶🏻

Fashion,designer,label,brand,slowfashion,clothing,greenfashion,sustainable,picnics,curation,pinterest

Here’s our last one from this series APARNA, “Shantiniketan Saree” & “Garden of Peace Blouse”

This collection is very special to us as it’s inspired by our cofounder , her style, her warm aura, her confidence and ofcourse her creativity.
This campaign is about a woman prioritising herself, taking care of herself and not caring about what the outer world thinks of her!

Thank you for being our APARNA!🪷
did a really good job!

Campaign and story visualisation by
Creative Direction and styling by team
Drapped by-
Hair and makeup by

And at last a BIG thanks to for letting us shoot at their location and being the most kind and helpful!

Introducing LOOK BOARDS to help you style up your looks!🦋☕️

Decoding our Checkmate Saree and Lotapata Blouse Look!✨
All the details in the post, do check it out!

Styling and Lookboard by 🫶🏻

Muse- 🦋

Fashion,Designer,Look,Pinterest,Lookboards,Moodboards,Saree,Global Fashion, Vogue, Highfashion,Homegrown,Small business,Kolkata,Styling