Agrima Infotech

https://m.economictimes.com/tech/startups/bigbasket-acquires-kerala-based-startup-agrima-infotech/articleshow/89688169.cms

BigBasket acquires Kerala-based startup Agrima Infotech BigBasket will be implementing Kochi-based startup Agrima Infotechs unique customer vision technology platform, Psyight, at the self-checkout counters of the formers retail stores.

Digital Marketing Manager
JOB DESCRIPTION
Plan and execute all web, SEO/ SEM, marketing database, email, social media and display advertising campaigns.
Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).
Identify trends and insights, and optimize spend and performance based on the insights.
Increase awareness, affinity and engagement for the brands through conversations on social media and the brand website.
Develop and execute the digital marketing plan within the timelines and budgets.
Provide analysis of competition and consumer trends.
Brainstorm new and digital marketing growth strategies.
Plan, execute, and measure experiments and conversion tests.
Utilize strong analytical ability to evaluate end - to - end customer experience across multiple channels and customer touch points.
Instrument conversion points and optimize user funnels.
Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate. Desired Candidate Profile
Proven working experience in digital marketing agencies.
Demonstrable experience leading and managing SEO/ SEM, marketing database, email, social media and/ or display advertising campaigns.
Identifying target audiences and devising digital campaigns that engage, inform and motivate.
Experience with A/ B and multivariate experiments.
Solid knowledge of website analytics tools (e. g. , Google Analytics etc. ).
Experience in setting up and optimizing Google Adwords campaigns.
Working knowledge of HTML, CSS, and JavaScript development and constraints.
Strong analytical skills and data - driven thinking.
Up - to - date with the latest trends and best practices in online marketing and measurement.

FourthAmbit has contributed to the campaign Startup Immersion Recipebook FourthAmbit posted : The perfect food enthusiasts' app wins hearts outside and within the organization https://www.youtube.com/watch?v=0AD0e11bb-g

Agrima Infotech Lunch 😋 Arun RaviAnoop BalakrishnanNikhil DharmanAshwathi RecipebookParvathy RakeshPavana PAReshma SabuBestin JoseDipin K PrakashSafarullah JalalRatheesh RamachandranRitwik S BFahad PgdAjay ChelliyilSijo Kuruvilla GeorgeVishnu BhaskaranMithra MohanAswathy Mukundan

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