DigitalZeg

DigitalZeg

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With a deep understanding of digital marketing strategies and its practices, we provide an array of quality services in digital marketing, technology, digital branding, and consultation, to our clients. Our decade of experience in digital marketing helps us to evaluate the challenges and develop a robust marketing strategy that delivers. We love to put all our efforts into making a great difference to your business’s overall performance.

05/05/2022

While the use of payment cards might be declining globally, there's one segment that's rising rapidly - it's crypto cards 💳 Below is a brilliant breakdown of the leading players in this emerging space👇🏼

As you can see, virtually all digital asset exchanges, including Coinbase, Crypto.com, and Binance, have a payment card as part of their offering. Apart from availability and cashback rewards, all of them are pretty much the same 🤷‍♂️

An interesting outlier here is Crypto.com which has its crypto card program tied very much to its native token CRO. Just recently, they have slashed the card rewards where 8% cashback on the highest tier has been reduced to just 2% 📉

This is noteworthy because for any payment card program to work, incentives/rewards are crucial. Staking CRO tokens, therefore, enabled rewards for users and incentivized them to use their debit cards. The lack of adequate rewards effectively leads to a lower fundamental value for CRO tokens, which should lead to a price drop.

Zooming out, we must note that a shift is happening in the market as we speak since more and more consumers are willing to pay with their digital assets. That is also illustrated by the fact that card network giant Visa has more than 30 crypto card programs now while Mastercard has more than 20.

Have you tried using any of these cards? 🤔

04/01/2022

H&M now has a metaverse store to let you buy clothes in a virtual world.

Hennes & Mauritz or H&M, one of the world's leading clothing brands, is now also the first one to have a presence in the metaverse. The Swedish fashion clothing firm seems to have opened a new virtual store in the metaverse CEEK city. With this, it aims to offer a buying experience to its customers exploring the virtual reality (VR) environments of CEEK.

For those unaware, CEEK is a VR-based metaverse known for its virtual worlds, which are meant to connect the players within, with music artists, athletes, and other digital content creators. Just as CEEK seeks to offer a three-dimensional musical experience to its users, H&M's collaboration will now add the element of shopping within the space.

H&M fans will be able to walk through its new store in the metaverse. They can choose the product of their liking and even purchase it in the CEEK City metaverse. Of course, these will be digital-only clothes meant for the players' avatars and will have nothing to do with real life, at least for now.

That last part was added to indicate that the company may eventually plan to extend the functionality to real life. With this, H&M customers might be able to buy clothing items from the metaverse store and collect it from the physical stores in real life for real-life use.

100 Startup Accelerators Around the World You Need to Know About - Crunchbase 22/10/2021

Any entrepreneur will tell you that building a startup is hard. While failure happens more than success in the world of startups, accelerators enable ambitious individuals to increase their chances of building a successful business.

100 Startup Accelerators Around the World You Need to Know About - Crunchbase Airbnb, valued at over $30 billion. PillPack, acquired by Amazon for $735 million. Stripe, valued at over $20 billion. Brex, valued at over two billion dollars. Some of the most […]

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