NxtPromo Ghana

Ladies who dress like this are more appealing than those in bikini. True or False?

Why Promotional Products?
What are Promotional Products?
Promotional products are useful tangible items imprinted with an advertiser's name, logo or message designed to increase brand awareness among consumers. Promotional products are an incredibly powerful marketing tool since they allow a brand to connect with consumers by engaging their senses. As one of the only forms of advertising that allows consumers to interact with a brand on a physical level, promotional products often create a more memorable brand experience.

Do Promotional Products Work?
88% of promotional product recipients remember the name of the advertiser on the products. 85% of the recipients do business with the advertiser on the product. 83% of people like receiving them. Promotional Products Work.

2020 PYRAMID WINNING CAMPAIGN
Objective
To increase attendance for the company’s open-house event and increase revenue by a minimum of 20 percent from the same period of the year prior.

Campaign Details
The team designed a sweet-sounding theme by drawing inspiration from Coachella Valley Music and Arts Festival and integrating promotional products into the campaign. This campaign, which showcased the company’s creative and collaborative abilities, was characterized by live music, beer gardens, a food truck and a VIP seating area. The distributor open house attracted 400 prospects and clients, and the campaign featured a fan invite, promo-filled bags, sunglasses, beach balls, wristband headphones and new and top-trending products on display by 18 of the company’s preferred vendors.

Results
The agency targeted 500 prospects and clients with the final attendance just shy of 400 people surpassing its previous attendance record. Sales grew from the same period of the year prior by 43 percent.