RHOEN

A bespoke colourway, created from an existing RHOEN print.

Swipe to see the bespoke colour way, swipe again for the original 🫶🏻

Brushstroke Blooms was the original -soft, expressive and full of movement.

For this client, Rebecca reimagined it in a completely new colour palette, keeping the beauty of the original artwork but making it feel personal to them.

That’s the magic of bespoke.

Not always starting from scratch, but taking something you already love and making it yours.

A print.
A palette.
A piece created with you in mind.

Bespoke by RHOEN.

These patterns hold some of the best kept secrets of the foundation of the brand.

Before the prints.
Before the finished dresses.
Before the photoshoots and the rails and the runway moments.

There were these.

Card patterns covered in scribbles, measurements, notes to myself, pinned corners, reworked shapes and tiny adjustments that most people would never notice but that completely change how a piece fits, falls and moves.

Every curve has been tested.

Every dress starts here first.

Not on a computer.
Not mass produced.
But cut, shaped and developed by hand in the studio.

There’s something quite emotional about looking back at them really.

Because hidden inside these pieces of card is every lesson, every risk, every late night and every tiny decision that slowly became RHOEN.

There’s so much people don’t see before a RHOEN piece becomes a dress.

Before the photoshoots.
Before the website.
Before it’s hanging beautifully, ready to be worn.

It usually starts with…

A colour I can’t stop thinking about.
A print idea scribbled down quickly before I forget it.
A hand sketch that changes shape ten times.
A fabric held up to the light to see how it moves.
A neckline adjusted by a few millimetres because something doesn’t feel quite right yet.

That’s the part I love most.

Designing for RHOEN isn’t just about making something pretty.

It’s about asking:

How will this fabric fall when you walk?
How will the print sit across the body?
Will this colour make someone feel softer, bolder, brighter?
Does the shape flatter without feeling restrictive?
Can it hold a moment, but still feel effortless?

Every print, colour and silhouette is designed with intention.

Some pieces come together quickly.
Others take patience, pinning, reworking, stepping back, starting again.

But that’s the beauty of it.

These aren’t rushed pieces pulled from a trend board.

They’re considered, sketched, tested, adjusted and brought to life slowly with real women, real bodies and real moments in mind.

Because when someone wears RHOEN, I want it to feel like more than just getting dressed.

I want it to feel like becoming the version of yourself you were hoping to meet that day.

There’s something different about seeing a print in real life.

On a screen, you see the colours.
On a hanger, you notice the shape.
But at an event?

You see the movement.
The detail.
The way the fabric catches the light.
The way someone’s whole energy changes when they put it on.

That’s one of my favourite parts of showcasing RHOEN at events.

Watching someone walk past, stop, come back, touch the fabric and say:

“Actually… I think this one’s mine.”

Because sometimes you don’t fall in love with a piece until you see it properly.

The print.
The colour.
The craftsmanship.
The feeling of it.

And when you know, you know.

Our pieces are made to be seen, worn, moved in and remembered.

Not just for one moment, but for the feeling they give you every time you wear them.