Celtra

Celtra

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Our cloud-based software solutions empower brands, media owners and agencies to leverage creative automation technology to drive the efficiency, speed and quality of their digital advertising production. Our customers include some of the most creative companies in the world, including adidas, Spotify, NBCU, WarnerMedia, Unilever, and GoPro.

15/05/2026

Celtra is heading to the The Millennium Alliance Transformational CMO Assembly in Miami, May 19–20 in Miami! 🌴

You'll find Ollie Stewart, Celtra's VP of Enterprise Sales and Erin Donahue, Celtra's Sr. Director of Customer Success there - come say hi and let's talk! πŸ‘‹

13/05/2026

The agentic revolution is being led by a buy side that is no longer willing to pay for complexity without a clear return.

At Creative Connect, Abbie Reichner, VP of Customer Success at PubMatic, noted that because we are in a buyer’s market, the push for transparency and ROI is at an all-time high. Instead of relying on manual coordination and endless email threads, buyers can now embed their campaign intent directly into the system. When the objective lives within the agent, matching the audience to specific guardrails happens automatically.

This shift ensures every dollar works harder by replacing slow, "offline" communication with high-velocity, automated outcomes.

Join us next time πŸ”— https://hubs.li/Q04gpsV50

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