ASP Events

Your event website is be accidentally excluding potential attendees😳

Here's what we're seeing: Many accessibility problems on event websites aren't technical issues - they're content creation mistakes that happen every single day.

Here are some common content mistakes that create barriers:
🚫 Generic alt text like "photo123.jpg" instead of describing what's actually in the image
🚫 Beautiful colour combinations that people with visual impairments can't read
🚫 PDF speaker packs that screen readers can't navigate
🚫 Event videos without captions (466 million people worldwide have hearing loss!)
🚫 Registration forms with confusing instructions

The good news? These are all preventable with the right training.
When your marketing team understands accessibility basics, incredible things happen:
✨ Your content becomes crystal clear for EVERYONE
✨ You stay legally compliant without stress
✨ Your events become truly welcoming to all attendees
✨ Your brand stands out as genuinely inclusive

Train your content creators to think accessibly from day one, rather than trying to fix things afterwards.

Ready to upskill your team? We've created 90-minute accessibility workshops designed specifically for event marketing teams. Your team goes from confused to confident in one focused session.
Interested? Send us a message and let's chat!

Do you ever struggle to decide between SEO and PPC? You're not alone!

Our final SEO/PPC session is happening on Tuesday (24 June) and it's the one that ties everything together. Jon Monk from ASP and Tom McMahon from MCM will be showing you exactly how to balance long-term organic growth with quick wins from paid advertising.

If you want to make better decisions about where to spend your marketing budget, this session is for you. They'll cover what actually works, when to use each approach, and how to stop wasting money on the wrong strategy at the wrong time.

It's completely free to join, and if you can't make it on the day, we'll send you the recording and notes afterwards.

🔗Just register in advance and you're sorted.
https://www.asp.events/our-product/digital-marketing/webinars-events-professionals?utm_source=facebook&utm_medium=social&utm_campaign=facebook_webinar_MCM3&utm_id=facebook_webinar_MCM3