Whatever Flowerhead

Sonder 🍒❣️

Hiii loves 🫶🏽 A lil life update coming up 💌

What a ride these past 4 years have been!
It’s incredible to look back and think about all the amazing things I’ve experienced because of Flowerhead.
It all started from a wine and paint night during lockdown, but that didn’t stop us from selling clothes through the apartment building window with a hanger and an iPhone charger cord. There have been parties, pop-ups, collabs… and some of you even sent me a pic of a Flowerhead tattoo! WHAT!! That’s definitely one of my “I made it” moments haha. If you’re reading this, plz resend the photo so I can frame it on my wall!

Not gonna lie, among all the amazing things there has been a lots of frustration, stress, challenges and moments of serious self-doubt. However now, looking back, I do feel proud. As Tyler the Creator said: “How can you judge someone for trying?” I stand by that big time.

On the personal side, a lot has changed.
I started Flowerhead around the same time as uni and graduated last year. This June, I started a new job that I absolutely love! I used to be terrified of corporate life but it turns out I actually really enjoy it. I’m proud of myself for making space for new perspectives—it’s not easy to rebuild the way you see yourself.

This year Seb and I decided to embrace new journeys apart. Huge shoutout to him tho — he has been a massive support from the beginning and is honestly one of the key reasons that Flowerhead got its start.
With a heavy heart I’m telling you that our most loved lil companion Kuura passed the rainbow bridge this August as a 13-year-old puppy🤍 I guess you’re just never ready to say goodbye to your best friend.

I’ve grown and so has Flowerhead. I’ve come to a realization that I don’t have the resources to keep doing this all alone in a way that still makes me proud of Flowerhead. I’m excited about the collabs that’s been planned and love it when someone wants to have a pop-up or host a party together.
I’ll still continue to make small batches whenever I can but for future I know that Flowerhead requires a team.

Tho isn’t goodbye, it’s a see you later 💌

A summer night to remember at !!⚡️📀🍸

Join us for chill vibes with Flowerhead goodies, cold drinks from , spoken poetry by .astera.x x, and disco tunes from in the heart of Helsinki 🫶🏼

Come kick off August with style 💫

And if you’re not in town, worry not since the Flowerhead pop-up will continue the whole month at Hobo Hotel ❤️‍🔥

🌼