WitWaker

A startup always emerges as a unique and novel idea that offers new services and solutions to the customer, exploring new possibilities and concepts and differentiating itself from the competitors.

It is a common mistake to mistake a startup for a small business. The main differences are:

Startups tend to have a much more global and technological focus, seeking to innovate and differentiate through a unique product and with mainly external funding.

Small companies have a more local or national focus, are funded by their partners and have much slower business growth.

An Interim CFO is a finance professional specialized in business management who joins the company on a temporary basis to cover a specific work challenge where support is needed. These professionals bring new perspectives and previous experience.