Berlin Photo Week

Our greetings to all photography enthusiasts! Today we continue our with a very interesting and intriguing topic: Metamarketing. Dmitro Kornilov .kornilov_ffface.me, an innovation marketing futurist and co-founder and CEO of FFFACE.ME @​​ffface.me Metamarketing Agency, held an interesting speech about the essential elements of the metamarketing: AR Filters, Digital Fashion, Virtual Influencers and Metaverse ✨

Together with @​​ffface.me we also created a booth where our guests could dive into various elements of digital art. Their booth, called "New in Reality," consisted of four interactive zones:

▪️The "Art/AR Gallery" zone was an exhibition of artwork created with the filters designed by FFFACE.ME specifically for BERLIN PHOTO WEEK.

▪️The second interactive zone consisted of 9 AR mirrors: Different filters on each of the TV and iPad mirrors allowed participants to see themselves in different augmented realities.

▪️The next zone was also sensational: four physical mannequins with semi-digital clothing. To see the effect, users scanned QR codes and pointed their smartphones at each piece of clothing.

▪️The last zone was the most staggering. Using virtual reality glasses, visitors were transported to a war-torn city, a deliberate and intended reference by the authors to the current state of war in their homeland Ukraine.

Dive into with .kornilov_ffface.me ➡️
Here you can find the link: https://youtu.be/Ea49lLEOKEA
(also in the first comment and Stories)

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Hey folks! Remember when we mentioned the BBA Photography Prize 2022? It's time to tell you about the talented, incredible, fantastic winners of this photo contest. Let's not make an intrigue... Our heartfelt congratulations to 1st Prize Winner Vincent van Gaalen ✨

Vincent van Gaalen (1984, Delft), Netherlands


For the project «Absence» Vincent van Gaalen travels to the last dark areas of Europe where the nightly darkness has not (yet) been replaced by artificial light 🌚

Amidst this darkness — surrounded only by his equipment, a tent, and some provisions — Van Gaalen photographs our human absence. Leaves, stones, water and air catch the light of the moon and stars. The deepest blacks emerge, outlines are enhanced. In this world, as darkness takes control, reason makes way for imagination. It makes us vulnerable. The landscape remains barely visible — but tangible all the more.

«Absence» is an ongoing project that Vincent started in 2022. Van Gaalen graduated from the Royal Academy of Arts in The Hague in 2011. Since then, he has worked on long-term photographic projects. In his work, he studies the age-old friction between creating making and the autonomy of nature.

Check Vincent website for more information about his projects: https://www.vincentvangaalen.nl/
(also in the first comment)