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Thrilled to finally share this one! ✨
A while back, our team had the pleasure of developing a brand-new illustration style for Siemens, in close collaboration with Gennett Agbenu and Wiebke Wenzel. At the core of our work: a custom illustration grid that ensures visual consistency across every single asset.
We also shaped Siemens‘ animation language from the ground up: defining motion rules, building out guidelines, and crafting a set of playful Instagram stickers alongside the talented Sylvia McKweon.

What a fun project to be part of. Thank you for the trust, the creative freedom, and the great teamwork! 🙌

Together with GUD.berlin our illustrators and motion designers worked on this fun pixel art animation for the latest Ichwillfair campaign by Deutsche Gesellschaft für Internationale Zusammenarbeit (GIZ) GmbH. During this campaign one could win very special limited edition socks in an advent raffle (…and now it’s already too late to participate sorrrriiii!). By scanning the QR code on the socks you can watch our playful animation clip that explains the positive facts behind the fair trade concept. Another good fact is that you can also watch it here a few swipes further. Special about the socks is that they are certified with the "Green Button”. This means that a company pays attention to sustainability and compliance with ecological and social standards along the entire supply chain. And all of this is verified by independent organizations. The socks are made from fair trade organic cotton and were sewn in the EU under fair working conditions.
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