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29/08/2023

📚New article on our blog 📚
Are you looking to elevate your online business to the next level 📈?
The pivotal decision lies in selecting the right marketplace 👀. For many sellers, Amazon stands out as the obvious choice. But what are the advantages this platform brings to sellers, and how does it stack up against the Kaufland Global Marketplace, one of Germany's fastest-growing marketplaces?
Let's delve into the details! 🚀

Amazon
✅ 𝗘𝘅𝘁𝗲𝗻𝘀𝗶𝘃𝗲 𝗖𝘂𝘀𝘁𝗼𝗺𝗲𝗿 𝗕𝗮𝘀𝗲 𝗮𝗻𝗱 𝗚𝗹𝗼𝗯𝗮𝗹 𝗥𝗲𝗮𝗰𝗵
✅ 𝗣𝗼𝘄𝗲𝗿𝗳𝘂𝗹 𝗕𝗿𝗮𝗻𝗱 𝗦𝘁𝗿𝗲𝗻𝗴𝘁𝗵
✅ 𝗪𝗶𝗱𝗲 𝗥𝗮𝗻𝗴𝗲 𝗼𝗳 𝗦𝗵𝗶𝗽𝗽𝗶𝗻𝗴 𝗢𝗽𝘁𝗶𝗼𝗻𝘀

Kaufland Global Marketplace
✅ 𝗟𝗲𝘀𝘀 𝗖𝗼𝗺𝗽𝗲𝘁𝗶𝘁𝗶𝗼𝗻 𝗮𝗻𝗱 𝗧𝗮𝗿𝗴𝗲𝘁𝗶𝗻𝗴 𝗦𝗽𝗲𝗰𝗶𝗳𝗶𝗰 𝗠𝗮𝗿𝗸𝗲𝘁𝘀
✅ 𝗧𝗿𝗮𝗻𝘀𝗽𝗮𝗿𝗲𝗻𝘁 𝗕𝘂𝘆 𝗕𝗼𝘅 𝗺𝗼𝗱𝗲𝗹
✅ 𝗣𝗲𝗿𝘀𝗼𝗻𝗮𝗹 𝗦𝗲𝗹𝗹𝗲𝗿 𝗦𝘂𝗽𝗽𝗼𝗿𝘁
✅ 𝗚𝗿𝗼𝘄𝗶𝗻𝗴 𝗣𝗼𝗽𝘂𝗹𝗮𝗿𝗶𝘁𝘆

📖 You can read more on our blog.
🇨🇿 Czech version_https://cz.expan.do/blog/kaufland-vs-amazon-volba-spravneho-trziste

🇬🇧 English version_https://en.expan.do/post/which-marketplace-is-better-for-your-business-amazon-or-kaufland

21/08/2023

🚨 Taking a Stand Against Fake Reviews 🚨

Amazon is stepping up its efforts to address the persistent challenge of fake reviews 🔍. The company has recently taken legal action, filing two new lawsuits against fake review brokers.

Fake reviews 📝 are primarily being driven by the emergence of an illicit “fake review broker” industry. These brokers actively target customers through websites, social media platforms, and encrypted messaging services, encouraging them to create misleading reviews in exchange for compensation, complimentary products, or other incentives.

As consumers, maintaining trust and transparency in online reviews is crucial for making informed purchasing decisions. Amazon's commitment to tackling this issue head-on sends a clear message that they prioritize the authenticity and credibility of customer feedback.

👉https://www.aboutamazon.com/news/policy-news-views/amazons-latest-actions-against-fake-review-brokers

17/08/2023

🌐🛍️ Amazon, a true e-commerce giant, reigns as the most visited online marketplace in the US. In the year 2022, it accounted for a substantial 45 % of total visits across the platform, demonstrating its widespread popularity.

⏭️ The next three - Japan, Germany, and the U.K. - commanded roughly 10 % each. The top five markets (U.S., Japan, Germany, U.K., and India) represented nearly 77 % of web traffic.

👆 However, mobile likely represents 50 % or more of orders on Amazon; thus, web traffic is no longer the only key indicator.

10/08/2023

Don't miss the upcoming E-commerce day taking place in 📍Brno.
are routingly seen as the 𝗳𝘂𝘁𝘂𝗿𝗲 𝗳𝗼𝗿 𝗯𝗼𝘁𝗵 𝘀𝗺𝗮𝗹𝗹 𝗮𝗻𝗱 𝗯𝗶𝗴 𝘃𝗲𝗻𝗱𝗼𝗿𝘀, but the naked truth is far more complex and in need of a more thorough exploration 🤔.
In David's presentation, he will focus on the fog of issues surrounding the successful and profitable utilization of online marketplaces 🌍. Several cases of failures and shortcomings of e-commerce shops on such platforms will be presented together with a deep dive into the ❞𝗱𝗮𝗿𝗸❞ 𝘀𝗶𝗱𝗲 𝗼𝗳 𝗺𝗮𝗿𝗸𝗲𝘁𝗽𝗹𝗮𝗰𝗲𝘀, highlighting their disadvantages and risks. Moreover, the lecture will also include a 𝗰𝗼𝗺𝗽𝗮𝗿𝗶𝘀𝗼𝗻 between 𝗽𝗲𝗿𝗳𝗼𝗿𝗺𝗮𝗻𝗰𝗲 marketing and commission-based 𝗺𝗼𝗱𝗲𝗹𝘀.
Finally, examples and experience from various companies will be shared to improve the understanding of how marketplaces integrate into their 𝗺𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗺𝗶𝘅 📈.

👉 https://ecommerceday.cz

09/08/2023

Here at EXPANDO 🧡, we stand by four core values that define us and shape our work philosophy. One of these values is 🌈. It's a reminder that our work journey matters just as much as reaching our goals. We believe in approaching tasks with enthusiasm and dedication 🚀, enabling us to unleash creativity 🎨, boost efficiency 💪, and stay fully engaged.

Discover more about EXPANDO >> https://cz.expan.do/expando-tym

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