Smartlook

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Understand precisely how customers interact with your website and app — watch recordings, create heatmaps, use automatic tracked events, and build conversion funnels. Stop all the guesswork, and see your data more clearly – on one central dashboard, which enables sharing and collaborating with colleagues. This means clear, data-driven decision-making for product managers, marketers, UX designers a

25/01/2024

🚀 Introducing Two-Factor Authentication (2FA) for added security!

Now, users logging in with their email and password have to 2FA via email:

1️⃣ Log in with your credentials.

2️⃣ Receive a quick verification email.

3️⃣ Copy and enter the code to complete the login.

No changes for SSO (Facebook, Google) users – enjoy the same seamless experience.

Why 2FA?

🌐 Enhanced Security

📧 Simple Verification

Check the help section for more information: https://help.smartlook.com/docs/account-management -factor-authorization

Introducing crash reports | Smartlook Blog 12/04/2023

A picture is worth 1,000 words. When it comes to crash reporting, it's worth valuable time too.

Existing crash reporting tools only locate crashes and detect bugs. They don’t tell you why a crash occurred. Smartlook's crash reports – connected to session recordings – displays everything you need to know to fix bugs quickly.

No more reproducing crashes. No more manual reporting. Just fast, effective bug fixing.

Smartlook’s crash reports feature is now available on both Android and iOS 👉

Introducing crash reports | Smartlook Blog Stop replicating crashes. Instead, watch recordings of sessions where a crash occurred to see what preceded it.

How to gather and implement product feedback into your SaaS strategy | Smartlook Blog 31/03/2023

Product feedback benefits EVERY department and team in your company.

🛠️ Product Development: The product development team relies on your feedback to understand what features and functionality are most important to customers. It is used to make data-driven decisions and improve the product.

👩‍💼 Customer Support: Support teams use product feedback to identify common problems that customers face. They work to address these issues and improve training and user documentation.

📣 Marketing: Marketers use product feedback to understand how a product is perceived in the market, identify key selling points, and create targeted messaging that resonates with potential customers.

💰 Sales: Honest product feedback helps sales managers understand the needs of potential customers. It is used to tailor the sales strategy for maximum results.

🎨 UX/UI: UX and UI designers should collect product feedback to identify areas where the product interface is confusing or difficult to use. This helps to make changes that will improve the overall user experience.

👨‍💼 Executives: Managers and C-level executives use product feedback to understand how their product fits into the market, differentiate themselves from competitors, and make decisions involving investment in product development and marketing.
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Product feedback is a cross-department sport and should be accessible to everyone in the organization.

How to gather and implement product feedback into your SaaS strategy | Smartlook Blog Product feedback is the core of any product strategy. In this guide, you’ll find everything there is to know about gathering and implementing...

09/03/2023

Product feedback can come in different and sometimes unexpected forms. Every customer interaction, no matter how small, can provide valuable feedback that you can use to improve your product.

Here are the most valuable types of product feedback:

🔍 Feature requests: Feedback from customers regarding specific features they want to see. Feature requests help guide the product roadmap so you can prioritize new features.

🐞 Bug reports: Feedback about technical issues or errors customers encounter while using your product. This type of feedback helps product teams address problems quickly.

🤔 User experience feedback: Feedback about how easy or difficult a product is to use. UX feedback helps product teams improve the overall user experience and identify pain points or areas for improvement. This kind of feedback may come in various forms — from qualitative data, like in-moment customer surveys, to quantitative data, like user engagement metrics.

💬 Sales objections: You can collect valuable product feedback during the demo process. For example, suppose respondents consistently express confusion about a particular feature. In that case, your product team could consider redesigning the feature or creating additional resources to help them understand how to use it.

📈 NPS surveys: A net promoter score survey is a questionnaire that rates the likelihood that your existing customers will recommend your brand to their network. By monitoring NPS scores over time, you can track changes in customer sentiment to see how product updates affect customer satisfaction.

Some forms of product feedback flow in organically, while others require active user research. Keep an eye out for feedback in all its forms to continuously improve your product.



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