ENG Concept Store

DIDU NAVIGATES ENG .concept.store
designed the Tokyo concert looks for

For the TWICE THIS IS FOR World Tour Tokyo 2026
25 / 26 / 28 April

All 9 members in DIDU — inspired by Westworld,
where control meets desire.

Designed for scale, movement, and presence —
balancing strength and sensuality on stage.

ENG partners with diverse creative forces to explore social issues through products.

We integrate creativity, strategy, branding, and commerce into a closed loop.

We push fashion boundaries, bring creativity into daily life, and build a sustainable market foothold.

engconceptstore

“This Is Enough” Recap — A Night with in Shanghai🫶🏻

On March 27, we and UK based designer Ashley Williams co-presented « This Is Enough «  her first-ever POP-UP in Asia. It was a truly heartwarming evening shared with all of you.🎀

Thank you to everyone who joined us ! You guys made that night so special 🥰

Ashley was there in person for an intimate conversation on creativity, attitude, and self-expression. Her irreverent take on street culture and nostalgia-infused aesthetics came to life in the space — bold, personal, and unapologetically her own.

The night marked just the beginning. Our immersive installation will continue through April 15 so feel free to pass by !

📍 ENG TX Huaihai, Shanghai