y 35-year old Han Fei, a national Java programming champion at 19, who worked for Lenovo, Dell, and Oracle. In 2005, Fei set up a cross-border retail platform that included six warehouses in China and the US that he used as a laboratory to perfect an end-to-end suite of warehouse and logistics software which he then implemented for a major US-based 3PL, connecting Foxconn/Vizio with Walmart/Costco, shipping over eight million TVs annually. In 2015, OSO shifted its focus to China, bringing best practice and software that has proved itself in the US market. OSO products:
- Warehouse management (WMS)
- Transportation management (TMS)
- Yard management (YMS)
OSO management:
Han Fei, CEO and founder, formerly at Lenovo, Novell (Dell), Oracle, and VVME (e-commerce)
Frank Wang, Software architect, formerly China Academy of Sciences, Sun, China Mobile
Craig Watts, VP Strategic Dev., formerly GroupM (WPP), CKGSB, Madhouse co-founder, Tom.com
Bill Huang, Innovation Director, robotics expert formerly General Motors, Chrysler, Ford
The OSO team and locations:
Headquartered in Beijing, OSO has over 70 employees (60 developers) bringing best practice from DHL, Microsoft, GM, Nokia, Itochu, Lenovo, and Synnex. Selected OSO clients:
- Logistics Team/South Bay Freight: Major US-based 3PL provider with 15 distribution centers
- ANE Logistics: China’s largest Less Than Truckload (LTL) operator with a franchise model
- LNET Logistics: A major 3PL provider for electronics, fashion, and e-commerce
The meaning of OSO:
“Online-Synchs-Offline” or OSO describes the pivotal role the internet and cloud-based logistics solutions can play in synchronizing (directing, optimizing, and reporting) nearly all offline business processes, including logistics.