Creatiful Studio

Your brand identity isn't just found on your business card. The brand you develop is executed in the business decisions you make, as well as all customer-facing marketing collateral. When you have decided what you stand for, and how you want to look, be sure to execute eveywhere your customers will come in contact with your business. Yes, it will be your social media and your website, but also your store signage, your marketing brochures, and your advertising. When your brand is properly defined, you will find it easy to say what you want in a consistent way. You will be able to execute everywhere so that clients build a comprehensive understanding of your business.

"Cathie was extremely intuitive when it came to our company's needs. Through her process she identified our brand and logo which both were beyond our expectations. Cathie was professional and very easy to work with. I am looking forward to working with Cathie on future design and marketing opportunities."

It's always wonderful to hear kind words from a client, and better still to know that Creatiful Studio was able to meet and exceed their business requirements. This project was a rebrand for an experienced, professional company ready to take their business to the next level. Creating a productive working relationship is valuable in the long term, and I always look forward to ongoing work growing a client's business and brand. If you're thinking of a rebrand or refresh, connect with Creatiful Studio!

Bruce Mau is a home-grown, internationally famous graphic designer. At least, he started as a graphic designer and has since applied his creativity in many endeavours. He founded the Bruce Mau Studio in Toronto, and has received many national and international awards and accolades for his design. In 1998, he wrote the epic "Incomplete Manifesto for Growth", a list of 43 guiding principles to finding creativity. For many, many years I kept this list on my office wall and consulted it daily. What an inspiration. "Process is more important than outcome" Is one of the prompts that I have adopted in my work. With my clients, I follow a good process, without knowing where we will end up. When we are finished the project, we have ended up exactly where we should have. To learn more about Bruce Mau and see his complete manifesto, visit: http://ow.ly/A4ET50MO9Ql