InSight Collective

InSight Collective

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Insight Collective is a digital marketing committee unlike any other at DeGroote that allows you to get creative, practice, and develop key skills needed to work in the expanding digital marketing industry.

02/16/2022

This weeks campaign is a unique way at transforming a catalogue from paper to digital!

"The iconic 200-page IKEA catalog doesn’t want to sit on your mailbox anymore.

That’s why the company decided to give it a place it can truly live other than on IKEA’S own website and transitioned the print version to Pinterest.

In an effort to have the catalog have a longer life, IKEA has created a shoppable version that used a product questionnaire built into Pinterest to learn the user’s preferences to build personalized user boards or recommendation boards and products."

Photos from InSight Collective's post 12/14/2021

A HUGE congratulations to the recipients of InSight Collective’s first ever DATA ANALYTICS certificate! Thank you so much for attending, we loved meeting you all and experiencing all 3 workshops with you 🎉

Be sure to check your email for your certificate and add it to your LinkedIn as well! Now you can show employers that you understand data analytics and have some experience with it as well 😎📧

Missed this certificate or want to earn another one?! Stay tuned for all of the amazing events we have planned for next semester! We can’t wait to see you there 😉

Thank you to everyone for making our first semester of InSight Collective AMAZING! 🤩❤️

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1280 Main Street West
Hamilton, ON
L8S 4L8