Edmonton Realtor Forum

Most agents celebrate getting the listing.

The better question is: will it sell?

Every listing costs time, money, and energy. If it never sells, you've spent resources and potentially taken a hit to your reputation.

Sometimes the smartest business decision isn't taking the listing. It's having the tough pricing conversation and walking away when it doesn't make sense.

What would you do: take the listing or pass on it?

Most agents plateau because they keep doing the same activities that got them there in the first place.

Growth in this business usually comes from:
• doubling down on what actually works
• cutting low ROI activities
• building a strong repeat + referral system
• staying consistent with past clients

Real estate is a compounding business. The agents who stay top of mind are the ones who build long-term momentum.

What’s been the biggest game changer in your business?

Competing offers are back. And this is where agents either step up or fall behind.

Your clients don’t need a menu of options. They need direction. Clear, confident guidance on what actually wins.

The difference right now is in the prep:
Pre-approvals done. Deposits ready. Dates understood.
Then it’s how clean you can make the offer. Tight timelines. Flexible possession. Fewer conditions. Less friction.

Multiple offers aren’t about luck. They’re about strategy and ex*****on.

What strategies are you seeing work right now? Drop them in the comments.

If you want more business this year, it’s not complicated… you just have to ask.

Most deals don’t stall because people say no. They stall because no one asked what’s next.

From contact info to closing, your job is to guide the next step. Asking isn’t pushy. It’s leadership.

Start asking.

Something new this year—and it quickly became a highlight.

The first Realtor Round Tables gave everyone the chance to choose the topic that actually matters to their business and sit down for a focused, open discussion with other agents.

No stage. No presentations. Just honest conversations, different perspectives, and ideas you can actually take back and use.

This is the kind of collaboration the Edmonton Realtor Forum was built for.

If you weren’t in the room this time… make sure you save the date for our Summer Social - July 15!