Soulfire.Design

Soulfire.Design

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Based in Calgary, Canada, Soulfire Design is a holistic growth advocate that equips entrepreneurs with creative solutions to interact with their clients in the digital age...

GDC | Defining the value of design 03/07/2018

Brilliant article!
"Design of logos involves effective articulation and visualisation of communication concepts determined by the client's individual marketing goals. It involves analysing, problem-solving, strategizing, structuring, planning and creating images and text for specific purposes, including differentiating the client in the marketplace. Design affects a client's bottom line, motivates potential customers, captivates audiences, cultivates brand recognition, and influences public perception of the company, service or product." - Peggy Cady, FGDC

GDC | Defining the value of design The entrepreneur who picks a logo off the shelf to use, solely because it appeals to himself or herself, is more likely to fail in business than the entrepreneur that engages in a full design process. This isn't just because self-reflection can sometimes be a smokey mirror. A full design process can...

01/25/2018

Your logo, font family, color palette and textural canvas all combine to tell a story about who you are, what you do, and why you do it - all before a single word is read.... http://www.soulfire.design/branding/

Tony Seba: Clean Disruption - Energy & Transportation 01/08/2018

Many great things happen when market economics, hardware innovation and computer programming meld (and environmental sustainability is simply a byproduct).

Autonomous Electric Vehicle's on-demand?
An energy system that functions parallel to the internet?
God Particle Parity? Welcome to the Clean-Energy Economy:

Tony Seba: Clean Disruption - Energy & Transportation Stanford University futurist Tony Seba spent the last decades studying technological disruptions. He argues that the Electric Vehicle, battery storage, and s...

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Calgary, AB