Nazmul islam

The main goal with any website is to be ranked number one for obvious reasons. Search engines are a powerful tool and are the most efficient and most important way that consumers find information online. The majority of people when searching are going to start at the top of the list and scroll down until they find what they are after. Less experienced internet users will trust the search engine completely with its suggestion and will only ever go to a handful of sites to get the information or service they desire, so being at the top is key.

With anything you have to start somewhere, so firstly let’s start with the value of ranking. The ranking is a key element to any SEO strategy and cannot be understated. Especially on dominant search engines with billions of searches every day. Therefore knowing where your site ranks on the biggest search engines in cyberspace is essential when researching your current standing and developing a strong strategy for the future.

Research shows that 40% are likely to click on your site if you are ranked number one by Google, 30% more likely to click if you are ranked second, and 24% more likely if you are third. It is very easy for more experienced surfers to type in keywords or a business name and see the results that come back, however, If you aren’t ranking at the top or even on the first page of results then you are going to miss out on traffic, site hits and most importantly potential business.

With this being said it is imperative to devise a plan of action to increase your ranking. The goal should be to get your business to the top of the first page and for it to stay there without your competition has a chance of budging you off the coveted top spot.