Prime Asset Finance

Reviews like this are exactly why we do what we do.

At Prime Asset Finance, we know finance can feel confusing and stressful so we focus on keeping the process simple, transparent, and fast from start to finish.

Thank you Kilifitoni for trusting us and for the incredible feedback. We’re proud to help our clients secure competitive finance solutions without the runaround.

If you’re looking for a broker who keeps you informed and works hard to get the right outcome for you, we’d love to help.

Happy WA Day!

Today we’re taking a break from the office and spending time with our families, enjoying everything that makes Western Australia such a great place to live.

We hope everyone has a safe and relaxing long weekend.
From the team at Prime Asset Finance

Most people think asset finance is limited to cars, trucks and machinery. In reality, it can cover far more than that.

At Prime Asset Finance, we help Perth businesses finance a wide range of assets across multiple industries, including:

• Commercial vehicles & transport
• Earthmoving & construction equipment
• Trade & workshop equipment
• Café, retail & office fit-outs
• IT, medical & dental equipment
• Solar systems & energy infrastructure
• Gym & fitness equipment
• Marine & aviation assets

If it’s a tangible asset that supports your business operations or growth, there’s a strong chance there’s a finance solution available.

With access to 40+ lenders, we work to structure competitive finance solutions tailored to your business, industry and cash flow requirements including assets many traditional banks may not accommodate.

Unsure whether your asset qualifies? Get in touch with our team for a fast, obligation-free assessment.

DM us or enquire via www.primeassetfinance.com.au

Another 5⭐ review for Kip

Helping clients through exciting milestones like growing families and finding the right vehicle is exactly why we do what we do.

From helping make sense of the options to keeping the process smooth and stress free, Kip goes above and beyond to make finance simple and tailored to each client’s needs.

Thank you for trusting Prime Asset Finance not once, but twice. Enjoy the new car and all the exciting moments ahead.

If you’re looking for finance guidance with clear advice and genuine support, we’re here to help.

⏰ PRIME ASSET FINANCE | EOFY TAX TIP

36 days left to potentially claim the $20,000 Instant Asset Write-Off.

Perth business owners EOFY is approaching fast, and if you’re planning to purchase equipment, vehicles or business assets, timing matters.

Here’s how asset finance may help.

💰 Instant Asset Write-Off
Eligible small businesses may be able to immediately deduct the business portion of eligible asset purchases rather than depreciating them over several years.

Current threshold:
✔ Up to $20,000 per asset (ex GST)
✔ Aggregated turnover under $10M
✔ Asset must be installed and ready for use by 30 June 2026*

Why business owners use finance:

Instead of paying cash upfront, eligible businesses may finance the asset and still potentially access the deduction (subject to accountant advice and eligibility).

That can mean:
✓ Preserve working capital
✓ Spread repayments over time
✓ Potential EOFY tax benefits

⚠️ Ordering before EOFY isn’t enough.
Assets generally need to be delivered, installed and ready for use before 30 June.

Need finance sorted quickly?

At Prime Asset Finance, we structure lending solutions around your business goals and move fast to help meet EOFY deadlines.

Approvals can often be returned within 24–48 hours (subject to lender requirements).

📩 Get in contact with us today or request a free quote.

*General information only and not tax advice. Eligibility depends on your circumstances. Speak with your accountant or tax adviser before making decisions.

Another 5-star review ⭐⭐⭐⭐⭐

We pride ourselves on making the finance process simple, fast, and stress-free whether it’s your next car, business vehicle, or equipment purchase.

Reviews like this are why we do what we do, and we’re grateful for every client who trusts Prime Asset Finance to get the job done properly.

If you’re looking for finance done right, get in touch with the team at Prime Asset Finance.

🔐 Secured vs Unsecured Loans — What’s the Difference?

One of the most common questions we get from clients is whether they should choose a secured or unsecured loan.

Secured Loan
• Asset used as security against the loan
• Lower interest rates
• Higher borrowing limits
• Longer loan terms available
• Asset may be repossessed if repayments aren’t met

Commonly used for:
Vehicles, trucks, trailers, machinery, equipment and business assets.

Unsecured Loan
• No asset required as security
• Faster approvals
• Higher interest rates
• Lower borrowing limits
• Shorter loan terms

Commonly used for:
Working capital, personal loans and short-term business expenses.

Which one is better?

It depends entirely on what you’re funding.

If you’re purchasing a vehicle or equipment, secured finance is generally the more cost-effective option. If you need flexibility without an asset attached, an unsecured loan may be more suitable.

At Prime Asset Finance, we help structure the right solution for your situation, not just find the lowest rate.

Contact us or enquire today for tailored finance options.

🔴 RATE UPDATE • 5 MAY 2026

The Reserve Bank of Australia has lifted the cash rate to 4.35%, the highest since 2011.

If you’re financing a car, truck, or equipment (or planning to), here’s what it means 👇

📊 THE CHANGE

4.10%⬆️ 4.35% (today)

📈 VARIABLE RATE LOANS

Repayments just went up.
A 0.25% increase = roughly:
• $20–$25/month per $100K borrowed
If you’ve got multiple assets or larger finance, this adds up quickly.

✅ FIXED RATE LOANS

No change.
If your rate is locked in, your repayments stay exactly the same.

⚡ APPLYING FOR FINANCE RIGHT NOW?

Timing matters..

Lenders can reprice within hours or days after an RBA decision.

➡️ Getting your deal in today could mean securing a better rate before increases flow through.

💰 WHAT THIS HIKE ADDS (PER MONTH)

$50K loan → +$10–12
$100K loan → +$20–25
$250K loan → +$52–60
$500K loan → +$104–120

🤝 THE BROKER ADVANTAGE

After every rate rise, lender pricing spreads out.
Some increase immediately.
Others hold — temporarily.
That gap = opportunity.

We know which lenders are moving today… and which ones haven’t yet.

Whether you’re:
• Reviewing existing loans
• Buying a new vehicle
• Financing equipment

We’ll make sure you’re getting the best available structure and rate.

5 things to do before applying for asset finance

Looking to finance a car, equipment, or machinery? A little prep upfront can make a big difference to your approval and overall outcome.

1. Check your credit file
Understand what lenders will see. Grab a free copy through Equifax, mistakes happen more often than you think and they can usually be fixed.

2. Know your numbers
Have a clear snapshot of your income (or business turnover), existing debts, and expenses. The more clarity you have, the smoother and faster the process.

3. Get your documents together
For business: recent tax returns or BAS, ABN details.
For PAYG: payslips, bank statements, ID.
Being organised can shave days off approval times.

4. Understand the asset
Know what you’re buying and its value. Make, model, year, and whether it’s a private sale or dealer purchase. This all plays a role in how lenders assess the deal.

5. Speak to a broker first
Every application hits your credit file. A broker helps you get it right the first time, matching you with the right lender instead of applying blindly.

At Prime Asset Finance, we guide you through the entire process, from first chat to settlement. Access to 30+ lenders across consumer and commercial means we tailor the right solution for you.

Another 5⭐ experience for the team.

Kip continues to deliver exactly what we pride ourselves on at Prime Asset Finance. Clear guidance, tailored solutions, and a process that feels simple from start to finish.

Professional, approachable, and always putting the client first.

This is the standard.